Farrhana Bhatt finished as the first runner-up in ‘Bigg Boss 19’, with comedian Pranit More taking the second runner-up spot ...

As per the report, ICC has approached other platforms, including Sony Sports, Netflix and Amazon Prime, for managing the ...

The cost is only one half of the disruption. The other half is the extended revenue decline that companies must navigate ...

Ganapathy Viswanathan, Independent Communication Consultant & author of ‘Mastering the Message’, writes on IndiGo’s ongoing ...

Retail media may cross Rs 30,000 Cr in 2026, capturing 15.0% of total ad revenue, linear TV viewership likely to fall at a ...

With increasing costs and discovery becoming competitive, FMCG brands are moving from driving traffic to owning the answer, ...

The fourth edition of the Red Carpet Experiential Marketing Awards is all set to be held on December 18 in New Delhi, ...

Havas Media Network India has won the integrated mandate for Tata 1mg, a digital healthcare platform, following a highly ...

Between December 2nd and 5th, 2024, IndiGo Airlines accomplished what its competitors couldn't do in years - it seriously damaged the reputation of India's most powerful aviation brand. Over 1,000 ...

Before Thrillophilia became a ₹500-crore travel platform, it was simply the dream of a small-town engineer who never planned a career in tourism. Abhishek Daga, cofounder of Thrillophilia an IIT-BHU ...

Publicis Chemistry veteran, Pei Ling Ho, will lead creative strategy across China, Japan, Korea, India, and Southeast Asia ...

Exchange4media provides latest and breaking news about advertising agencies, marketing, media, digital, television, ads, ...